Seller's Guide

Are you relocating for work? Upsizing? Downsizing? Doing a 1031 exchange? Or simply looking to maximize equity in today’s competitive Silicon Valley market?

Once you define your “why,” I’ll help you shape your “how.” During our free 30-minute strategy consultation, we’ll review your goals and timeline, so I can recommend improvements (if any) that will deliver the best return on investment. If you're not sure where to start, many sellers find our free Seller’s Seminar helpful. We go over local trends and what to expect during the process.

Let’s be real: buyers in Silicon Valley expect polished, move-in-ready homes. I’ll walk you through what’s worth upgrading and what’s not — whether it’s curb appeal improvements, repairs, staging, or simply decluttering and depersonalizing. This step also includes:

• Deep cleaning
• Small repairs (like paint touch-ups or fixture updates)
• Removing personal items so buyers can imagine their life there

This isn’t about making it “perfect,” it’s about making buyers fall in love quickly.

During showings, presentation is everything. I’ll coordinate open houses, private tours, and broker events. While your home is being shown, it’s best that you and any pets are out, buyers tend to explore more freely when the seller isn’t present at the house. 

I’ll collect all buyer feedback and use it to refine our strategy. We stay flexible, responsive, and ahead of the curve.

With an accepted offer, we enter escrow. During this time:

• The buyer will schedule an appraisal
• You’ll prep for any final inspections or visits
• You’ll begin moving out

I’ll coordinate all of this with the lender, escrow, and buyer's agent so you can focus on your move. It’s also a good time to forward mail and organize important documents, and cancel utilities on the day of closing. 

Some sellers in Silicon Valley consider listing their home themselves. Here's a quick look at the pros and cons.

Pros: No listing agent commission. Full control over the process.

Cons: Limited marketing reach. Lack of negotiation expertise. Legal risks and paperwork errors. FSBO homes typically sell for less than agent-listed homes (per NAR data) because the buyer already knows to not include the amount you would have paid to real estate agents

If you’re thinking about FSBO, let’s chat during a free consultation. I can show you what support you'd be missing and how to protect your equity. Here are some benefits you get from a real estate agent like myself. Or during our talk, you may be confirmed that you may already know everything about real estate sales and that you would still get top dollar.